“Masumi” Sake Brewery Visit

Together with an English-speaking guide, step into "Masumi" Sake Brewery early in the morning when the sake is in the making. You can see the sake artisans work their magic and observe the various phases of production. The tour will conclude with a tasting of different sake labels by Masumi.


“Masumi” Sake Brewery Visit

per person

Adults 4400Yen Tax included

Plan Details

Duration 2021/11/1(Mon)~2022/3/31(Thu)
Winter only / NOV.~MAR. ※Currently suspended until further notice.
What is included in the travel/plan price ・Guide
・Small souvenir from Masumi
Minimum number of people for reservation 2 person/people
Minimum number of travelers 2 person/people
Maximum number of applicants 10 person/people
Tour Conductor No
Tour Time About 2 hours
Reservation Deadline 5 days before activity day
Payment Method Creditcard
- Meeting Place -

Address is displayed when location is selected.

Shop Cella MASUMI

- Important Points -
  • Only adults 20 years old and above can participate in the tour.
- Other -
  • Participants in charge of driving will only be served Amazake during the tasting.
- Cancellation Fee -

In cases where the customer cancels the contract after the contract has been completed, 1 customer will be charged a cancellation fee from their travel fee at the following rates. In cases where multiple people are participating and a portion of the customers cancel their contracts, we will charge the remaining customers a fee based on the difference according to the change in the number of people (around 1 vehicle/1 room per person) using transport and accommodation facilities.

7 days before 3 days before 1 day before The activity day and No-contact after the tour start
30% 50% 70% 100% 100%
- Plan Provider Company -

Chino Tourism Organization
Chino Station building, Chino 3506, Chino, Nagano, Japan
Registration of Travel Services:Governor of NaganoTravel Services Type 2 611
Certified General Travel Services Manager:Tago naomi

Contact Phone Number:810266-78-7631


Please select a course

Plan Contents


8:50 Meeting at MASUMI Shop・・9:00 Guided visit inside the brewery・・10:30 Tasting・・10:50 Finish


Arrival at Cella MASUMI

The tour starts early in the morning when most of the action takes place.

Sake Brewery Tour

Follow the guide into the brewery and learn about the various stages of sake production. What you see depends on the brewing works scheduled for the day and vary every time.
(Example 1: Observe the artisans massage a batch of koji rice.)

Sake Brewery Tour

(Example 2: Visit the yeast starter room and listen to the fizzling sound of the microorganisms at work.)


The morning concludes with a tasting of different sake labels by MASUMI.